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Area Sales Manager

Posted by Saffron Road on 14 Aug 2017 | Share

Job basics

  • Brand Name:Saffron Road
  • Location: Piscataway, New Jersey 08854
  • Country: US
  • Industry Types: Supplier
  • Categories: Sales
  • Foods: Snacks
  • Employment Type: Full-Time
  • Reports to: Director of Sales
  • # of Direct Reports: 0
  • Base Pay: 45000
  • Benefits: Health Insurance, Retirement Plan, Vehicle Allowance
Job Description


Ø Further the development, sales, and promotion of all Saffron Road products throughout all channels of business

Ø Primary point of contact for sales, merchandising and delivery teams at local sales center(s)

Ø Build and maintain relationships with the distributor sales-force, management, operations and office staff to maximize brand potential

Ø Ensure proper execution of all chain promotional activities at store level – including, but not limited to: communication with chain management (vertical call), securing & building displays, maintaining proper levels of inventory, planogram execution, and point of sale distribution

Ø Execute p.o.s., and secondary placement opportunities using tools provided by the Director of Sales to maximize brand potential and eliminate out of stock situations

Ø Communicate all information regarding sales center work-force to Director of Sales and assist D.O.S. in their day-to-day duties

Ø Support local field marketing events to maximize brand exposure and sales execution across the region.

Ø Communicate successes, competition trends, deals, product introductions and opportunities via daily/weekly sales recaps to their Director of Sales. 

Ø Follow-up on, and communicate, all results from consumer relations inquiries passed along through the Director of sales.

Ø Participate in crew drives, or sales blitzes, throughout the region, division and country in order to support field team in achieving their sales goals

Ø Work with Marketing Department to ensure proper execution of all marketing initiatives

§ For example: Demoing, event planning, execution and sampling events in local markets

Ø Ensure & forecast Point of Sale availability at local sales center(s)

Ø Check & monitor product inventory levels at the distributor and communicate potential problems to Director of Sales.

Ø Responsible for checking the complete Saffron Road portfolio while executing store initiatives.

Ø Can work in a high energy, fast pace environment.  

Job Requirements

Ø College Degree

Ø 1-2 years of outside sales experience

Ø Work well both independently and as a team

Ø Excellent cross-cultural communication ability

Ø Ability to analyze opportunities quickly and execute company goals efficiently

Ø Travel required 

Ø Reliable Transportation a Must

Ø Proficient in Microsoft Excel, Outlook, & Power Point

about Saffron Road

The Saffron Road brand is wholly owned by American Halal Company, Inc.  and is a leading brand in the natural and organic food industry, offering a wide range of products from frozen entrées to plant-based protein snacks. All Saffron Road Products are Halal-certified by IFANCA and are available in more than 15,000 retail locations in the U.S. and Canada. Saffron Road is a socially responsible brand on a mission of collective progress for the betterment of humanity, by inspiring, connecting and respecting global citizens through a shared love of ethical World Cuisines.  With Saffron Road, explore international cuisines that combine bold flavors from around the world with high quality, wholesome ingredients which are better for the environment, better for the farmers, better for the animals, better for your health, and most all better tasting. Saffron Road. Journey to Better™.