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Marketing Coordinator

Posted by Jovial Foods on 22 Aug 2017 | Share

Job basics

  • Brand Name:Jovial Foods
  • Location: North Stonington, Connecticut 06359
  • Country: US
  • Industry Types: Production and Manufacturing
  • Categories: Marketing
  • Foods: Lifestyle- Fair Trade/Gluten Free/Kosher, etc.
  • Employment Type: Full-Time
  • Reports to: Marketing Manager
  • # of Direct Reports: 0
  • Benefits: Health Insurance, Retirement Plan
 
Job Description

The Marketing Coordinator is responsible for developing, implementing, and managing the company’s social media platforms to build brand awareness, identify and foster influencer relationships, drive sales, and grow a passionate community of brand loyal customers.

  • Develop engaging and creative daily content for various social media platforms, including annual strategy and goals for community growth.
  • Develop specific campaigns for social media and the company website.
  • Manage consumer social media communications.
  • Plan, design and execute monthly e-newsletter campaigns.
  • Develop and manage promotions and sales for e-commerce.
  • Manage website content, maintenance, projects, analytics, and SEO.
  • Build relationships with brand advocates, bloggers, and influencers.
  • Report on digital and social media analytics and trends to the marketing manager.
  • Work with public relations agency to manage deadlines.
  • Develop ideas for branded cards, brochures and recipe cards for mailings.
  • Support Marketing Manager as needed.
  • Organize and participate in events that promote the company’s products.
Job Requirements

The ideal candidate for this position will have a Bachelor's degree in Public Relations, Marketing, Communications or similar, with 2-4 years of professional experience in marketing and be resourceful and self-motivated, with the ability to collaborate with key partners. The candidate should have knowledge in food blogs, social networks and Facebook advertising and Google analytics. Copywriting skills are required. Adobe Creative Suite: Illustrator and Photoshop, SEO, SEM, HTML, Wordpress knowledge required. Microsoft Office skills, including Outlook, Word, Excel, and PowerPoint required. Experience with WooCommerce a plus.

Complete benefits package includes health, dental, vision, disability, group term life and 401k with match.

about Jovial Foods

We are a fast growing organic food manufacturer with national distribution. 
Jovial Foods, Inc. is a family-owned company that is dedicated to crafting exceptionally delicious, traditional foods for individuals with celiac disease, gluten sensitivity, and those looking for great tasting healthy options.  The entire production process is carefully monitored by jovial's founders, a husband and wife team that manage each step in a very unique, hands-on way.  Following their belief that that good food starts with a seed, jovial contracts directly with a special network of family-owned organic farms in Italy.  Our ingredients are of exceptionally high quality and are always cultivated with truly sustainable farming methods.  Artisan producers then carefully craft all of jovial's products using traditional methods that have been passed down for generations.
Jovial is known today as the largest grower of einkorn wheat in the world, having started with just 50 acres in 2009.  Einkorn is nature's original wheat and the only wheat never hybridized.  With as many as 18 million Americans estimated to suffer from gluten sensitivity, einkorn now offers a nutritious alternative to modern-day wheat.